Attractiveness of small historic town (Mission 1 – Component 3: Investment 2.1) Italy’s Recovery and Resilience Plan contributes to the "Piano Nazionale Borghi" initiative, designed to bolster the economic and social growth of underprivileged regions through cultural rejuvenation of small towns and boosting tourism. The efforts revolve around cohesive cultural projects tailored to local areas.Key measures include: refurbishing historical landmarks and enhancing public spaces (like eliminating architectural obstacles and upgrading urban amenities), establishing compact cultural services, especially for tourism; devising and highlighting new pathways such as thematic or historical trails while promoting guided tours; providing financial aid for cultural, creative, tourism-related, commercial, agri-food, and artisanal ventures, aiming to rejuvenate local economies by spotlighting local products, skills, and methods.The Atena Archive Project is part of this investment.Through the digitization of private photographs and the realization of photographic campaigns and the production of audio-visual material on the territory, Archivio Atena intends to preserve and enhance the common identity of the inhabitants of Atena Lucana, safeguarding a historical and cultural wealth that is in danger of being dispersed.Archivio Atena is a village idea, because it leverages the community and the places in which it is rooted, to regenerate ties, disseminate shared knowledge and create new forms of interaction. Through intergenerational and transnational dialogue, fostered by educational and artistic activities in the area, Archivio Atena fosters moments of aggregation and the development of social and cultural cohesion, urging collaborative and participatory management of the commons so that that country idea also becomes a form of lasting wealth and a shared resource. ReferenceM1C3 in the IT Recovery and Resilience PlanProject locations Italy EU contribution€1 600 000 Project websitehttps://archivioatena.com/